• Advertising/Branding,  Products,  Running

    Love Affair With My Running Shoes

    I got new shoes this weekend – Brooks Ghost 4. I have always run in Brooks Ghosts. When I first started running I used to believe that just the right shoe would make me into a real runner. Cushioning, DNA technology, subtle but cute colors – surely they’d make the miles more tolerable. I laced my first pair up with pride because they told the world that I ran. They represented who I wanted to become. My first pair of orange Ghost 3s felt right from the beginning, as if they had chosen me a la Harry Potter and his wand. They carried me across the finish line for my…